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The holidays are still a little ways away, but with those hints of pumpkin spice [...]
While traditional metrics like viewability have long been the go-to measure, a growing body of [...]
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Hosting, managing, and monetizing videos takes a lot of time and resources, even for large-scale [...]
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In today’s digital landscape, leveraging video marketing has emerged as an indispensable component of lead [...]
As VOD increases in popularity, and the video advertising industry continues to expand each year, it is [...]
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Video production is an incredibly powerful tool for small businesses looking to promote their products [...]
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In today’s digital-driven era, video marketing has swiftly emerged as a dominant tool for businesses [...]
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If your brand wants a generous return on investment (ROI), there are few better methods [...]
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If you’re creating content for YouTube, you know that producing engaging videos is just one [...]
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Music has the power to make or break your video content. The right clip can [...]
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At its core, marketing is all about finding customers. However, if you’ve been marketing products [...]
Intro Videos are an integral aspect of any Youtube video. It sets the tone for [...]
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Videos are taking over the internet due to their increased engagement rate and ability to [...]
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Video marketing for your business used to mean creating one video for your company and [...]
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With the rising popularity and entertainment value of the video marketing platform TikTok, many marketers [...]
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[...]
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Every business needs a solid digital presence. Every business these days needs a solid online presence. [...]
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Video dimensions are extremely important for getting your social media videos to display correctly on [...]
More and more companies are offering flexible working options or going fully remote. We answer [...]
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Your video thumbnail is the gateway to your content. Like a movie poster, it should [...]
Have you seen an incredible video on YouTube and rushed to follow the channel, but [...]
Trust is a key component in every brand’s relationship with its audience. In order to [...]
SAN JOSE – With more advertisers and bigger budgets crowding onto Facebook and Instagram, acquisition costs [...]
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Facebook Ads is one of the most potentially-profitably PPC platforms right now, especially with the [...]
When you’re creating video content for social media, there are a ton of decisions to [...]
There are a lot of different marketing strategies that brands will consider when choosing which [...]
The way we consume media has been changing for decades. Over the last 30 years, [...]
Gone are the days when brands can rely on a single video and hope it [...]
Video content is everywhere these days! And why shouldn’t it? If you think about it, [...]
Black Friday is going to be here in a matter of days, and you just [...]
In the past 30 days, more video content has been uploaded online than the major [...]
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Excerpts from Sound and Story in Nonfiction Film and Video: A practical Guide for Filmmakers [...]
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Three years ago, I launched a YouTube channel called This Guy Edits (TGE). Initially, I [...]
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Back in the mid-1960s, social critic Marshall McLuhan coined the phrase “the medium is the [...]
There are a few words that I’d use to describe video marketing right now all [...]
You’ve decided the type of video you’d like to create for your brand, or for [...]
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At StoryMe, we believe moving your prospects through the marketing funnel is all about speaking [...]
Brand videos are an outstanding medium that can be used to set yourself apart, tell [...]
We’re big believers in keeping it simple. Even the most complex product or service deserves [...]
Instagram Ads are one of the most valuable PPC options available to advertisers. There’s no [...]
I never hide my love of YouTube ads. It’s my favorite channel to use to [...]
When Facebook first introduced video into the Newsfeed in 2013, it marked the first time [...]
LinkedIn Live is here! The new feature is being tested in the U.S. and will [...]
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If you’re not already using YouTube videos as part of your marketing efforts, you should [...]
There are some brands that seem, somehow, larger than life. They go beyond the business [...]
Hissing and humming.Horrible background noise.Scratchy, low, and muffled (read, inaudible) audio. Ever watched a video [...]
There are plenty of video editors out there who have a mastery over the art [...]
There isn’t really any other word for it– Instagram Stories are just fun. They’re designed to [...]
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Video content for company’s marketing strategies are becoming increasingly important, especially for small- and medium-sized [...]
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When it comes to video content on landing pages, marketers tend to either totally crush [...]
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Video marketing can come in all shapes and sizes. It is any video that you [...]
Videos are virtually everywhere, mostly because they are incredibly engaging. And whether we find them [...]
This question was originally asked on Quora.com and came to me from a client recently: [...]
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Video is one of, if not the most, influential communication mediums today. Platforms like YouTube, [...]
Every day, there is a large amount of content uploaded to the internet. Getting your [...]
Video has become a staple in digital marketing. When done right it can be compelling, [...]
The world of email marketing is changing every day, and as more and more brands [...]
Anyone working in digital marketing knows the power of video. Even still, the statistics can [...]
The rise of video content best exemplifies how quickly consumer behavior can radically shift online. [...]
The advertising world experienced a dramatic shake-up over the past few years, with digital moving [...]
SCREEN AFRICA EXCLUSIVE: The production industry is currently facing disruption from brands and media owners [...]
I’m almost getting tired of using the words, ‘The Year of Video Marketing.’ When I [...]
Online video for business has the power to attract new clients, drive revenue, and bolster [...]
Video consumption is growing. There are currently 15 million active monthly YouTube users in Australia, [...]
Whilst there’s no doubt that video is shaping up to become the dominant medium on [...]
Videos are a tool that many marketers count among the most effective in their arsenal. [...]
Content marketing has always been the backbone of most online marketing campaigns. However, in the [...]
Video is now the preferred method of many people searching for information online, and significant [...]
A creative, high-quality video posted on Facebook or YouTube that plays to the viewer’s wants, [...]
Video marketing is huge right now and if you do it right, it can yield [...]
YouAppi has announced the results of its second annual CMO Mobile Marketing Guide, which highlights [...]
Gone are the days when a single video on your website would help you stand [...]
There’s been an explosion of growth in video on social media in recent years. Views [...]
Videos are now, officially, the most popular form of content in our already content-saturated world. [...]
It’s no surprise that video marketing is a huge trend. Just glance through social media [...]
The value of video production in today’s fast-paced environment should not be understated. In fact, [...]
By now you know that video is essential for a comprehensive marketing strategy. However, we [...]
Can you believe we’re at the end of 2017 already? I feel like just last [...]
Video marketing needs to form part of your content strategy – at the very least [...]
Sponsored content is a form of advertising media intended to educate, entertain, and engage consumers [...]
There’s a lot of hype around video content right now and it will get even [...]
Gone are the days when you could say, a picture is worth a thousand words. [...]
The inimitable Andrew Davis is the best-selling author of Town, Inc. and an in-demand marketing [...]
As marketers, business owners, or ambitious entrepreneurs, we are always looking for innovative ways to [...]
The ability post video to a business listing or place listing was mentioned last week [...]
Video has already vastly transformed the social media marketing landscape, massively boosting engagement levels and [...]
Facebook is rolling out a new feature intended to help you stand out from the [...]
Video SEO 2017 may make or break some brands. Because video is the most highly [...]
There is a lot of talk about how video will perform in 2017 and in [...]
In the digital marketing world, trends are constantly emerging. To stay competitive, brands need to [...]
On January 27th, 2017, Facebook announced a regional test of a new feature for its [...]
Right now, online video marketing is the easiest, cheapest, and fastest way to attract traffic [...]
Contents: Chapter 1. Video Keyword Research. Chapter 2. Create Awesome Videos. Chapter 3. Video Optimization. [...]
Video continues to dominate content strategy in 2016, and video will account for 80 percent [...]
We’ve talked about websites going Mobile-First for a while now and I think that’s a [...]
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Dear Friends! This was a good year full of joyful emotions, pleasant acquaintances and productive [...]
The past year has seen a massive jump in the popularity of online video. Hardly [...]
While content is the main focus for creators, a growing concern for those that want [...]
With an inbound marketing methodology, creative content always reigns supreme – it’s the glue that [...]
Google is serious about the interests of its users and it reflects in its business [...]
What is the point of creating video for your business if you don’t even know [...]
B2B companies get ignored. A lot. There is a never ending shortage of tips on [...]
Do you use video content in your social media marketing? Wondering how to optimize your [...]
Pinterest has announced the launch a new type of video advertising called Promoted Video Ads. [...]
Advice to content marketers is all over the web. And most of that advice relates [...]
About 85% of videos watched on social media platform Facebook is watched with the audio [...]
If you create a lot of video, you’re going to want to have a great [...]
Where do you find videos on the internet? Five years ago you might have said [...]
Everybody feels that content marketing is the future of digital marketing but they’re probably not [...]
At this stage in the SEO game, you should be incorporating video into your online [...]
A new report from Ooyala entitled, “State of the Media Industry 2016,” states that publishers [...]
Remember when YouTube was used to fill the lulls in your work day, offering endless [...]
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I know right, another method about making money online…. Although it’s important to stick to [...]
One of the most powerful features of uploading a video to YouTube is the ability [...]
Live video streaming is not a new concept, but in the past few months, businesses [...]
The use of videos in landing pages can be an extremely effective tool to help [...]
The ability to elicit emotions in people has been an integral part of marketing for [...]
During a 10-hour day of shooting photographs and attending a marketing conference, there are a [...]
With more than 300 hours of video content uploaded every minute, YouTube is not only [...]
Snapchat’s not all flirting and face swaps — there’s huge marketing potential especially when you’re [...]
There’s a pretty good reason why including videos in SEO efforts can make a huge [...]
At the end of January 2016, Facebook reported its financial results for 2015. Mark Zuckerberg, [...]
Today, more and more businesses are turning to YouTube to display their content. It’s necessary [...]
Most people would rather watch a movie than read the book that it’s based on. [...]
Everyone understands that video is a valuable component of modern Internet marketing. However, few understand [...]
In just the past few years there have been some very dramatic changes and disruptions [...]
If you are uploading video content to YouTube, there are a number of best practices [...]
Image watching a television commercial in the comfort of your home and having the power [...]
Even companies with successful video marketing programs today say their most challenging obstacle to success [...]
“Marketing is no longer about the stuff that you make, but about the stories you [...]
No matter what you do, your job is to tell your story – Gary Vaynerchuk [...]
Content marketing has changed significantly over the years. Although blog posts and other types of [...]
Social media is becoming an increasingly popular place to discover video content. Brands are taking [...]
You put information, whether in the form of content or videos, for your consumer to [...]
Videos are a good way to describe about your services or product. It attracts visitor [...]
A great custom thumbnail can make all the difference when it comes to a viewer [...]
It’s not enough simply create a video for your business; you need a strategy in [...]
Often, social video is a confusing concept for some brands as it is quite a [...]
YouTube is by far the most popular video-sharing sites today. Your business stands to benefit [...]
Remember simpler times when it was Coke vs Pepsi? A simple taste test could tell [...]
Using video to market your business, service, or product online is an essential marketing channel [...]
A few months ago, I wrote a post on how to expand your audience on [...]
With more and more consumers upgrading to higher-quality mobile devices, we could always expect to [...]
Online video marketing is an easy and convenient way for people to consume information. 1. [...]
A new study reports that 83% of video shares are generated by just under 18% [...]
If you thought YouTube was just for clips of cute cats and X-Factor contestants, and [...]
As a small business today, you simply can’t have enough funds to promote your brand, [...]
Okay, so maybe it’s not as sexy or interesting as the semi-controversial 1989 Steven Soderbergh [...]
Nowadays site owners try to reach out to their audience by providing more of image [...]
The only video advertising that really sucks is the video advertising you’re not doing. And [...]
Copyright law is one of the grayest areas on the internet, and violations happen more [...]
Video production is a great way to engage and expand an audience, whether it is [...]
It wasn’t all that long ago when Zork, a text-based game where players would read [...]
We have conducted a lot of video interviews here on ReelSEO, and picked up many, [...]
Vloggers have been around for a while. Since the rise of the US makeup artist [...]
In the early part of the 20th century, American political scientist Harold Dwight Lasswell developed [...]
YouTube is one of the most useful tools for content marketing. The problem is the [...]
In this week’s Creator’s Tip, we look at the different types of videos you should [...]
Creating strong video content for your business is a powerful way to reach a variety [...]
According to the latest Compete PRO data, social media giant Facebook.com had 167,345,887 unique visitors [...]
As a content creator, an ongoing goal of mine is to experiment with different content [...]
Daniel A. Cardenas, the founder and head creative of Sierra Media, has had years [...]
I think it’s awesome that more and more organizations around the world are starting to [...]
Giving your business a brand identity is critical. The logo you choose is one of [...]
To get the most out of your video marketing, you need to develop a far-reaching [...]
Most marketers’ video promotion strategy goes something like this: Step 1: Submit to YouTube. Step [...]
In 2013, 87% of marketers used video for content marketing. Were you one of them? [...]
Our Hypothesis Shorter YouTube video ads have higher view rates and cost less per view. [...]
Videos are a great tool for social media. They are a nice change of pace [...]
A YouTube video can be an invaluable tool when it comes to marketing. With the [...]
“Video is the future of content marketing. That is, if it’s not the here and [...]
Recently, Purna Virji wrote a refreshing piece on the right way to think about SEO. [...]
The marketing process for creating a video will identify many important factors. For example it [...]
The booming state of online video, the growth of screen-shares & web meetings, and the [...]
It’s no secret that video is becoming more important to any company’s marketing strategy, and [...]
The goal of any sales enablement program is to increase each sales rep’s overall sales [...]
Videos has become massively popular on the internet over the past few years, especially in [...]
YouTube has been upping its game in terms of analytics over the past few months. [...]
Inbound marketing largely revolves around connecting the right persona with the right content from the [...]
When Adobe released their Q4 2013 Video Benchmark report there was one golden nugget of [...]
The growing concern of audience attention spans has led to the emergence of snackable content; [...]
As we move into 2014, one thing is definite – video is the future of [...]
Online videos have become a very important tool for sharing information. When you consider that [...]
According to Forbes, a whopping 80% of executives use video as a source of information. [...]
Time and time again we’ve stressed the importance of consistently churning out fresh, relevant, and [...]
Video marketing has exploded in the past few years and if you’re already using video [...]
Talk about validation! Netflix and YouTube now account for 50% of all peak period Internet [...]
Google Analytics is one of the most powerful tools that webmasters have at their disposal. [...]
Video marketing is a method by which images and audio are used to communicate your [...]
YouTube has been steadily improving their analytics reporting over the past several months. Their current [...]
Some Factors That Can Help Your Videos Be Successful Strategy! When approaching strategy, think: What’s [...]
Viral videos are like the alchemy of online marketing and networking. No one is exactly [...]
YouTube has announced that better commenting is coming. In a post on YouTube’s Official Blog, [...]
The Science of Video Sharing & Diffusion Why do people share content? If you follow [...]
It is no secret that the web video industry is booming. In a recent blog [...]
YouTube is a huge, brilliant and sometimes terrifying place. The sheer number of weird and [...]
The following article is from Jason Thibeault, Sr. of Limelight, a platform that manages all [...]
There is nothing more satisfying than hitting a milestone with your videos. One important one [...]
When Facebook bought Instagram back in April 2012 for an estimated $1billion, many people were [...]
In the fast-paced world of web marketing, new strategies with social media and interactive content [...]
According to the latest data from the comScore Video Metrix service, 182 million Americans watched [...]
Video is arguably the most effective means on the planet by which to market a [...]
Statistic show that 17% of people spend less than four seconds on a website, but [...]
I’ve always enjoyed attending industry events. They’re an important part of growth on both a [...]
Viral video marketing is a thing, but is it worth the time and effort? It’s [...]
Adding video to your website used to be time consuming and expensive. Now it’s simple [...]
Online video has grown into a key element for the majority of Internet users. Today’s [...]
This SEO technique is definitely on the grey side and could push your stance on [...]
In the past few years, as owner of a video production company, I’ve noticed a [...]
1. DO YOU NEED A GREAT BLOG? We are about to launch a new website [...]
Understanding how to optimize a video is going to be incredibly important for the remainder [...]
If Not, You Could Be Missing Out Many people wouldn’t think there is a link [...]
The effectiveness of video marketing Just how useful are videos in the grand scheme of [...]
You Can Get A Page 1 Google Ranking Easier Way back in 2007 Google launched [...]
Purna Virji @punavirji heads search marketing for an e-commerce company. Why do we love YouTube? [...]
Video content is no different than written content , in that there are certain SEO [...]
When I first saw my friend Emma’s YouTube video come through on my Facebook feed, [...]
A lot of marketers who begin using video in their businesses get confused as to [...]
Video content can make a huge splash in a marketing campaign. Social media allows marketers [...]
We all know you can save 15 percent or more on car insurance. Why? Because [...]
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How do you develop a brand on YouTube? It definitely takes more than just an [...]
Videos are certainly the most suitable contents for websites today. Even a decade back, [...]
YouTube isn’t very complicated. It’s all about thinking what will my audience click while they [...]
Video is one of the most powerful ways to engage your audience online, whether you’re [...]
Similar to television advertising, the most effective lengths for in-stream online video ads are 15 [...]
Some businesses hesitate to ask clients to prepare a testimonial but testimonials are one of [...]
The core tactics of technical Video SEO are pretty easy to pick up. You can [...]
A new research report from online video advertising company Adap.tv has found that online video [...]
Hey everybody, this is exciting here. We’ve got one heck of an interview coming up [...]
Being that most of us are career marketers or video professionals, copyright protection, ownership, trademarks, [...]
Social media marketing is a must-have facet in any business nowadays; it helps your company [...]
The pages where I found Google wasn’t showing a video snippet all shared one trait: [...]
By now, we all know the Internet marketing mantra that “Content is King” and we [...]
With a video production your viewers will make an immediate judgement on your brand and [...]
Have you created an official logo for your business? If so, yay, great for you! [...]
Videos with a Call to Action is a great tool for sales lead generation. In [...]
Video is growing faster than any other component of the marketing mix and yet businesses [...]
We’ve continued to work on our optimization guide for our clients. While we audit and [...]
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