I’ve always enjoyed attending industry events. They’re an important part of growth on both a personal and organizational level. Even though it can be dif?cult to squeeze in a 2-day conference, events unlock many opportunities. Major events provide access to industry leaders and peers while shedding light on trends related to your business. Despite the […]
Viral video marketing is a thing, but is it worth the time and effort? It’s kind of hard to just make a viral video even if you’re incredibly creative. But maybe a few factors can help you know where to start when it comes to creating such a video. The following nine factors come from […]
Adding video to your website used to be time consuming and expensive. Now it’s simple and cost effective. Let’s look at some of the ways you can use video on your website to promote your brand. Our clients are providing the examples. Commercials AdWeek recently reported that online video is more effective than TV advertising. […]
Online video has grown into a key element for the majority of Internet users. Today’s audience is looking for content that is not only informational, but also engaging. This reins true especially for the younger audience. A recent study, conducted by the National Research Center for College and University Admissions, found that 55% of prospective […]
This SEO technique is definitely on the grey side and could push your stance on “SEO ethics”. Odds are that you have subscribed to this newsletter because of my previous questionable posts such as building links with expired content and how to buy links and get away with it. Remember that my suggestions and tips […]
In the past few years, as owner of a video production company, I’ve noticed a real shift in what clients are requesting. A few years ago, it was mostly the typical sales pitch video. But, now clients want more. They’re looking for ways to connect with their audience, to use emotion, and to create a […]
1. DO YOU NEED A GREAT BLOG? We are about to launch a new website called Blogican.com with services that a lot of people wanted forever. Do you have a great idea for a blog, but don’t have time or skills to creat one, so it looks top notch? Or, may be, you need to […]
Understanding how to optimize a video is going to be incredibly important for the remainder of the year. It is no secret that more and more consumers are turning to video as a way to educate themselves and learn more about certain products and services. Video helps make complicated topics easy to understand, and it […]
If Not, You Could Be Missing Out Many people wouldn’t think there is a link between SEO and videos on your website. In fact, the two are very much related. Especially with the popularity of YouTube, video is more important than ever in getting your message across. Search engine crawlers see multimedia elements on a […]
The effectiveness of video marketing Just how useful are videos in the grand scheme of things? Videos are pretty darn awesome when it comes to making things happen. Videos can be used to demonstrate something, communicate a message, share a sentiment, or to condense a concept that might otherwise be too much to handle into […]