Category Archives: Blog

We’re All Watching More Video on Our Smartphones and Tablets [Study]

With more and more consumers upgrading to higher-quality mobile devices, we could always expect to see more video consumption on those smartphones and tablets. And that seems to be the case as a new study from the IAB confirms that 35% of viewers are watching more video on their smartphones compared to last year, and […]

5 Reasons Why Online Video Marketing Is Useful For Your Company Today

Online video marketing is an easy and convenient way for people to consume information. 1. Today we live in a culture that has adopted a very fast way of living. “Time is money”, and people don’t have the time to read long articles on products or services. Videos are less time consuming than text advertising, […]

Facebook Accounts for 60% of Global Video Shares, Twitter 14% [Report]

A new study reports that 83% of video shares are generated by just under 18% of internet users, with most shares taking place on Facebook, and Twitter. Not only are these power-users driving video shares, but they are sharing faster than ever before, with 42% of videos being shared across social network feeds within 3 […]

YouTube: The Second Largest Search Engine You Never Considered

If you thought YouTube was just for clips of cute cats and X-Factor contestants, and had no value to offer your business, think again. Using YouTube for business is a cost effective strategy to get your brand in front of millions of viewers and potential customers both locally and internationally. There are two main ways […]

Video is Everywhere Today

As a small business today, you simply can’t have enough funds to promote your brand, and this is why you need to find inexpensive, yet efficient methods to get more exposure! One way to achieve that is video marketing, and before you navigate away from this page because you think that video marketing is super […]

Sales, Leads, and Video

Okay, so maybe it’s not as sexy or interesting as the semi-controversial 1989 Steven Soderbergh film Sex, Lies, and Videotape. But, combined, ‘Sales, Leads, and Video’ should be the most important components of your business’ marketing plan. Video is taking over, if it hasn’t already, the internet. When was the last time you (business or […]

Top 5 Best Video Galleries for Your WordPress Sites

Nowadays site owners try to reach out to their audience by providing more of image & video related information. For instance take the case of an E-learning site where videos are very essential to interact with the audience. In the current trend 44% of site owners use WordPress site as a medium to communicate with […]

How To Make Video Advertising Not Suck

The only video advertising that really sucks is the video advertising you’re not doing. And these days, if you’re not using video advertising to promote your business or your brand, you’re running at a disadvantage. Video is undeniably powerful. Video can show – and tell – a vivid story about you, your brand, your products, […]